About:
Moz is a comprehensive SEO growth platform designed for marketers who want to generate leads and increase conversions through actionable insights. Companies use Moz to streamline their marketing efforts across SEO, PPC, content, social media, and competitive research. The platform offers powerful tools for keyword research, site audits, backlink analysis, and competitor tracking, enabling marketers to make data-driven decisions. Moz helps businesses of all sizes to increase their online presence, optimize their marketing strategies, and ultimately drive more traffic and conversions.
Best fit for:
Employee Count: 10,000+
Location: Global
Industries: Software, e-commerce, digital marketing agencies, financial services, healthcare, education, media
Job Titles: Chief Marketing Officers, Digital Marketing Managers, SEO Specialists, Content Strategists, PPC Managers
Key Features:
- Keyword Research: Find the best keywords to bring traffic to your site.
- Site Audit: Identify and fix on-site SEO issues to improve search engine performance.
- Competitor Analysis: Unpack competitor strategies with daily and weekly traffic data.
- Content Marketing: Develop data-driven content strategies and optimize existing content.
- Rank Tracking: Monitor daily changes of target keywords in specific locations.
- Backlink Analysis: Discover and analyze your site's backlink profile and find new opportunities.
