About:
Storylane lets B2B marketing and Sales Engineering teams capture their product and create engaging demos and Product Tours. Following are some of the marketing and sales use cases Storylane can help you with,
Marketing:
Product Tours - You can build guided-tour of your product and embed on your marketing website. This will help drive PLG and increase qualified leads in your funnel. (PS: You can embed lead form as well)
Email Campaigns - Send product-tour in your email campaigns to show new features or specific flow of your product.
Sales:
Demo leave-behinds - Create a guided + clickable demo of your product that's customized for your prospect, and send it out to them as demo leave-behinds. This will help your champion buyer to internalize your product and accelerate deals.
Live Demos - Show Storylane demos in discovery calls or at various POC stages. Your sales reps can be trained to follow consistent demo flow.
Pre-sales:
Scale your demo capabilities by enabling your pre-sales team to spin up new demos in minutes. With Storylane, you will be able to help your sales team provide personalized demo experiences to every buyer without the traditional complexities around creating multiple demo environments.
Best fit for:
Employee Count: 100-10,000
Location: North America & Europe
Industries: Software & Tech Products
Job Titles: Product Marketing, Marketing, Sales Engineers, Solutions Consultants, Pre-Sales, Growth Marketing, and Sales Enablement
Key Features:
- Flexibility to create guided and clickable (playground) experiences
- Ability to spin up demos in minutes (not kidding)
- Only full-blown platform in the space to offer a free plan
- Account-level intent data about who’s engaging with demos (ungated demos)
- Only platform that is horizontally positioned to scale well across different use cases for Marketing, Sales, Pre-sales, Customer support and Success"