VWO (Visual Website Optimizer) is a comprehensive experimentation platform that helps businesses optimize digital experiences and maximize conversions.
About:
VWO is an end-to-end optimization platform that enables businesses to analyze, optimize, and personalize their websites, apps, and features. Thousands of companies use VWO to deliver exactly what their customers want, improving user experiences and driving conversions across digital touchpoints.
Best fit for:
Employee Count: 50-5000
Location: Global
Industries: E-commerce, SaaS, Financial Services, Healthcare, Travel, Media
Job Titles: Chief Marketing Officer, VP of Growth, Director of Digital Experience, Head of Conversion Rate Optimization, E-commerce Manager
Key Features:
- A/B Testing: Create and run experiments to compare different versions of web pages or app interfaces.
- Heatmaps and Session Recordings: Visualize user behavior and interactions on websites and apps.
- Funnel Analysis: Track and optimize user journeys through conversion funnels.
- Personalization: Deliver tailored experiences to specific audience segments.
- Server-Side Testing: Conduct experiments on back-end functionality and APIs.
- Full-Stack Experimentation: Test and optimize across web, mobile, and server-side environments.